It has been reported that Bayer Leverkusen chief Rudi Voller insists signing Javier Hernandez from Manchester United has nothing to do with marketing.
Chicharito was sold to Bayer on deadline day by United.
“We did not recruit him for marketing reasons,” said Voller.
“To be honest, I’m not interested in clicks on the Internet, or the number of followers on social media.
“It simply is not my world.”
Voller added: “He brings the playing skills with him that will help us.”